Rescue Me

Check out the new promotion for the FX show “Rescue Me” which starts its 4th season tonight. The show starring Denis Leary has taken over Times Square and has been premiering its new comedy short on the Reuters Sign every 15 minutes.

“Rescue Me” has partnered with music acts to make the show more relevant and engaging to its target audience. The website offers free mp3 downloads of the new Stereophonics song, “Just a Dream,” a custom radio channel, music videos, and Denis Leary’s liner notes on how music is chosen for the show. The interactive music lounge is powered by Alltel wireless.


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Dennis Leary is the man

4:37 PM  
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